Rogue wolf who plays by his own rules
I found this just plain funny.
CMO.com has created a guide for CMOs so that they can easily understand the social landscape of today. Seeing the details and description makes me think that this site thinks that CMOs have absolutely no idea how to use the internet. It creates the image in my head of some fatcat CMO in the 50s sitting back in his chair smoking a cigar while his underlings develop their brand strategy.
Do CMOs really not have any idea what is happening in the social space?
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